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Home / Tag Archives: Copywriting

Tag Archives: Copywriting

Hey Marketers! Does Grammar Matter?


When it comes to marketing your business, there are so many variables to consider. Do you stick with traditional mediums, such as print advertising or radio/TV commercials? Do you go the digital route and invest in a website, email marketing ...

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Psychology Applied to Sales


In today’s highly competitive business world finding an edge can make the difference between success and failure. All businesses rely on sales to survive, which is why companies across the world spend millions each year trying to improve the effectiveness ...

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3 Self Promotion Tips from a Sales Copywriter


When you’re starting out as a freelancer, your skills at self promotion will determine your success to a large degree. Once you’re established, the quality of your work will speak for itself and you’ll get business from referrals – but ...

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What’s Your Story, Company Glory?

Telling your company story to your employees is already an old tale, a cliché that would definitely make them sleepy and bored. I heard this from a friend, and although I believed the half of it, I know that company ...

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Why You Should Forget SEO When Writing Content

by Kevin Gallagher
One of the worst things anyone can do when writing content for their website, is to have it in their heads that they are going to write it with the search engines in mind. Anyone reading about the basics of SEO may well get the idea that having the keyphrases they want to rank for appearing in not only the title and the...

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