War is a racket. It always has been. It is possibly the oldest, easily the most profitable, surely the most vicious. It is the only one international in scope. It is the only one in which the profits are reckoned in dollars and the losses in lives. A racket is best described, I believe, as something that is not what it seems to the majority of the people. Only a small “inside” group knows what it is about. It is conducted for the benefit of the very few, at the expense of the very many. Out of war a few people make huge fortunes.
— Smedley Butler, War is a Racket (1935)
I don’t think so. I think that the – the hook for many of our supporters was the idea that this was an unusual messenger for an important environmental message. You know, people who support environmental issues are constantly trying to find a way to preach beyond the choir, to reach beyond their base of people who are already on board, and I think one of the things that’s very appealing about the film, but primarily Jerry as a messenger, is that you don’t expect this message to come from a career military person.
And through Jerry, you’re – we’ve been able to reach this audience of military folks who maybe wouldn’t be attuned to the environmental message about the effects of toxins on health and things like that. So I think there was a real appeal to many of those organizations from that perspective.
— Rachel Libert, co-producer of film, Semper Fi
I’m thinking harder…