Health experts call for ban on alcohol advertising in UK

British health experts call for a ban on alcohol advertising in the United Kingdom after a new study claims the industry’s marketing methods encourage young people to drink.

The impacts of exposure to alcohol advertising were investigated around the world and the findings indicated that the methods employed in its marketing seemed to be in breach of the industry’s codes of practice and therefore insufficient to protect children, according to a research study, cited in a Guardian report on Tuesday

“It is clear that self-regulation is not working and we welcome calls for greater action from governments to protect children from exposure to alcohol marketing,” said Professor Ian Gilmore, the chair of the Alcohol Health Alliance (AHA), which is a coalition of 41 organizations that share an interest in reducing the damage caused to health by alcohol misuse in the UK.

“We know that alcohol marketing contains content and messages that appeal to…

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