How Greed and Capital Triumph

“We might as well declare it a national holiday… I tell you what, any boss who sacks anyone for not turning up today [to celebrate the America’s Cup win] is a bum.”

– Australian Prime Minister Bob Hawke, September 1983

The Alan Bond principle is an important one to wrestle with it. While it has its variants in other societies where plunder is the norm and kleptocracy lauded, it assumes other features. It is a principle of total illusion. Financial success is mistaken for durability and resilience. In the enterprising 1980s, when Australia was, for want of a better term, modernising, business tycoon Alan Bond became its symbol.

The Bond principle is inventive crookedness. He was, according to The Australian obituary, “the quintessential Aussie entrepreneur. Brash and confident, a supersalesman and champion borrower, he was a daring and determined a risk taker.” He was that “salesman who made life fun.” This is the wolf of Wall Street rationale: humble beginnings of drab and dourness leading to monstrous gains, glory and corruption. But take note: he made life fun.

Importantly, the editor is keen to import the new world narrative into Bond’s arrival at Fremantle, Western Australia when a nipper of 11 years old. Bond himself was one of a specific breed of migrant — a £10 Pom, those British citizens the Australian government encouraged to populate Australia in the aftermath of the Second World War. He found the port, even at that age, a moonscape of sheds and concrete wharves. Change was needed.

Praises for the Bond brand in light of his death on Friday came from across the quarters that long ago made a pact between the greed incentive and the work incentive. Australia’s labour movement effectively became an annex of the Bond principle during the Hawke years, driven by aspiration and material in outlook. Blue collar workers were encouraged to be white collar accumulators.

 

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