Following repeated backlash over the advice handed out on its McResource website, McDonald’s has officially taken the page down altogether.
The McResource website was intended to help employees manage stress, health, and financial issues, but had come under fire multiple times over the past few months. Most recently, the website told employees to avoid eating fast food, causing a chain reaction of scorn and ridicule across the internet. The website even labeled a meal that looked very much like a typical McDonald’s offering — a hamburger, French fries, and a cola — as an “unhealthy choice.”
When the post began spreading around on social networking sites, McDonald’s told the third party company in charge of managing the site to take it down. It will still offer employees advice via its telephone hotline.
“We have offered the McResource program to help our valued McDonald’s employees with work and life guidance created by independent third party experts,” said Lisa McComb, a spokeswoman for McDonald’s USA, according to CNBC.
“A combination of factors has led us to re-evaluate, and we’ve directed the vendor to take down the website. Between links to irrelevant or outdated information, along with outside groups taking elements out of context, this created unwarranted scrutiny and inappropriate commentary. None of this helps our McDonald’s team members.”