{"id":369893,"date":"2018-07-18T12:41:05","date_gmt":"2018-07-18T11:41:05","guid":{"rendered":"http:\/\/rinf.com\/alt-news\/newswire\/canadas-military-shapes-coverage-of-deployments\/"},"modified":"2018-07-18T12:41:05","modified_gmt":"2018-07-18T11:41:05","slug":"canadas-military-shapes-coverage-of-deployments","status":"publish","type":"post","link":"http:\/\/rinf.com\/alt-news\/newswire\/canadas-military-shapes-coverage-of-deployments\/","title":{"rendered":"Canada\u2019s Military shapes Coverage of Deployments"},"content":{"rendered":"<div>\n<p>To the military, shaping media coverage of deployments is what roasting a marshmallow is to a summer camper\u2019s S\u2019mores; there isn\u2019t one without the other.<\/p>\n<p>Even before beginning a small \u201cpeacekeeping\u201d mission the Canadian forces\u2019 have an elaborate media strategy.<\/p>\n<p>At the end of June Chief of the Defence Staff Jonathan Vance brought journalists with him on a visit to Mali. They toured the facilities in Gao where an advance team was preparing for Canada\u2019s UN deployment to the African nation. An <em>Ottawa Citizen<\/em> headline described Vance\u2019s trip as part of an effort at \u201c<a href=\"https:\/\/ottawacitizen.com\/news\/national\/defence-watch\/selling-the-public-on-the-mali-mission-gen-vance-expected-to-head-to-mali-with-journalists-in-tow\">selling<\/a> the public on the Mali mission.\u201d<\/p>\n<p>The tour for journalists was followed by a \u201ctechnical briefing\u201d on the deployment for media in Ottawa. \u201c<a href=\"https:\/\/www.canada.ca\/en\/global-affairs\/news\/2018\/07\/technical-briefing-for-media-on-canadas-continued-engagement-in-mali.html\">No photography<\/a>, video or audio recording for broadcast purposes\u201d was allowed at last week\u2019s press event, according to the advisory. Reporters were to attribute information to \u201ca senior government\u201d official. But, the rules were different at a concurrent departure ceremony in Trenton. \u201c<a href=\"https:\/\/www.canada.ca\/en\/department-national-defence\/news\/2018\/07\/members-of-task-force-mali-departing-from-8-wing-trenton.html\">Canadian Armed<\/a> Forces personnel deploying to Mali are permitted to give interviews and have their faces shown in imagery\u201d, noted the military\u2019s release.<\/p>\n<p>None of these decisions are haphazard. With the <a href=\"https:\/\/www.huffingtonpost.ca\/yves-engler\/canadian-forces-media_b_14636256.html\">largest PR<\/a> machine in the country, the military has hundreds of public affairs officers that work on its media strategy. \u201c<a href=\"https:\/\/albertaviews.ca\/disarming-the-media\/\">The Canadian<\/a> Forces studies the news media, writes about them in its refereed journals\u2014the <em>Canadian Army Journal<\/em> and the&#8230;<\/em><\/p>\n<\/div>\n<p><a href=\"https:\/\/dissidentvoice.org\/2018\/07\/canadas-military-shapes-coverage-of-deployments\/\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>To the military, shaping media coverage of deployments is what roasting a marshmallow is to a summer camper\u2019s S\u2019mores; there isn\u2019t one without the other. Even before beginning a small \u201cpeacekeeping\u201d mission the Canadian forces\u2019 have an elaborate media strategy. At the end of June Chief of the Defence Staff Jonathan Vance brought journalists with [&hellip;]<\/p>\n","protected":false},"author":2525,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[519],"tags":[],"class_list":{"0":"post-369893","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-newswire"},"_links":{"self":[{"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/posts\/369893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/users\/2525"}],"replies":[{"embeddable":true,"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/comments?post=369893"}],"version-history":[{"count":0,"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/posts\/369893\/revisions"}],"wp:attachment":[{"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/media?parent=369893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/categories?post=369893"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/rinf.com\/alt-news\/wp-json\/wp\/v2\/tags?post=369893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}