Hollywood Reporter
January 29, 2018
The CBS telecast is down a steep 21 percent from 2017 in early numbers, potentially spelling an all-time low.
Sunday’s Bruno Mars-loving Grammy Awards took a steep ratings spill by the first-available metrics.
The show, which ran a bloated three-and-a-half hours, was off an unfortunate 21 percent from 2017 in early numbers. Overnight returns from Nielsen Media give it a 12.7 rating among households — marking its biggest drop since the 2013, the year after the show swelled following the death of Whitney Houston.
Such a steep drop, however, could very well mean an all-time low for the calendar’s biggest music awards show once updated numbers arrive.
This article was posted: Monday, January 29, 2018 at 12:12 pm
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