The British army has called on young people known for their odd social behaviors to join its ranks as it struggles to reach recruitment targets.
The UK army was launching a recruitment campaign targeting “snowflakes, selfie addicts, class clowns, phone zombies, and me, me, millennials”.
The campaign clearly stated that selfie takers had a “confidence” that could benefit the armed forces while phone zombies were needed for their “focus”.
British army’s Major General Paul Nanson told the Guardian newspaper that the massive campaign, titled Your Army Needs You, will seek to recruit young people aged between 16 and 25 who are beyond social stereotypes.
“The army sees people differently and we are proud to look beyond the stereotypes and spot the potential in young people, from compassion to self-belief,” said Nanson.
Defense Secretary Gavin Williamson also defended the campaign as a powerful call to action for people who…