The latest Oxfam video campaign has taken aim at the biggest giants in the sugar industry, accusing them of massive land grabs and the displacement of poor farmers across the world.
“The companies that supply your favorite food brands with sugar may be kicking poor farmers off their lands and out of their homes…Tell Coca-Cola, Pepsi Co and Associated British Foods to make sure their sugar doesn’t lead to land grabs,” demands Oxfam in the new video.
The culprits — Coca-Cola, Pepsi Co. and Associated British Foods — are combined known as “the Big Three.” At least one member of the trio has taken notice of the viral video campaign: Coke recently declared that it would make sure its sugar production doesn’t lead to land grabs.
Now that Coke has taken action, the focus has shifted to rival Pepsi with campaigners urging the giant corporation to commit to zero tolerance for land grabs ahead of their shareholder-filing deadline.
Join the movement and sign the petitionto pressure Pepsi to take action.
Watch the epic video: